| Status : | Archived |
| Sector : | Marketing |
| Location : | Swindon, Wiltshire |
| Salary : | £25000 pa |
| Age : | 4 months |
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| More : | Marketing jobs |
Purpose of Position
- To assist the marketing manager in the implementation of tactical marketing plans relating to the UK direct and indirect product set.
- To support product managers in the delivery of projects, ensuring they are planned to achieve specific timescales and deadlines.
- To ensure that all activity is aligned to corporate strategy and meets the company financial and brand objectives
Accountabilities
- Ensuring projects are planned and executed in accordance with agreed deadlines and timescales
- On time implementation of marketing plans and Dealer Programme in line with the operating plans
- Implementation of plans should avoid any conflict there may be between the direct and indirect channels
- Ensure compliance to corporate branding guidelines as defined by the US
Responsibilities
- Work closely with product and sales managers to scope out projects, agree plans and implement them.
- Understanding of sales channels and customer profiles to understand and build improved future visibility of the corporate and product brands
- Monitor the performance of the marketing activity and make recommendations to the Marketing Manager-Europe to drive the business forward
- Proactively communicate marketing plans to the relevant business leaders and sales management
- Work in conjunction with sales managers to visit customers to apply customer focus and feedback in to activities
- Effectively manage the creation and production of sales literature, including product line leaflets, catalogues, technical manuals price lists and training material in line with agreed budgets
- Work with the overseas sales management to provide marketing support material in the local language
- Ongoing review of internal department processes and to drive business improvement and time effectiveness
Skills / Competencies / Behaviours
- Execution focused-delivery of plans in accordance with deadlines
- Passion, marketing flair and creativity
- Strong commercial focus and acumen
- Excellent communication and presentation skills in both the internal and external environment
- Strong leadership, presence, confidence, and relationship skills
- Experienced in product development processes and direct and channel marketing, particularly in a business to business environment
- Strong analytical skills
- PC literate – ability to use Microsoft Outlook, Word, PowerPoint and Excel
- Ability to influence and present to business managers and customers at director level
- To actively support the marketing manager and product managers at all times and to make an active contribution to the marketing team as a whole
- Self motivated and an organised approach to business